FLAVOR PROFILE
Discover the flavors that make every meal simple. Choose from our signature blends to match your taste and cooking style.

ALL PURPOSE
SEASONING

Itz Dat Sauce

Poppin Cracklin

More Than Flavor. It's a Lifestyle
It's That Simple is more than seasoning- it's about bringing people together through good food, bold flavor, and genuine connection. From fried fish and chicken to community events, signature seasonings, and cooking experiences, Andrew brings passion, consistency, and love to everything he serves. Proudly veteran-owned, the mission is simple: good food, good people, and flavor you'll remember.


The Flavor Experience
Witness the power of our veteran-owned seasonings in action. From the first crack of the fried fish to the deep golden crust of our signature chicken, every bite tells a story of big flavor and uncompromising quality.




CONNECT WITH THE FLAVOR
Ready to bring the flavor to your next event? Whether you're interested in catering, a fish fry, a cooking experience, or It's That Simple seasonings, send us a message. We'd love to hear from you.
LOCATION
Columbia, South Carolina
phone / email
Phone: 803.549.8191
